In this article published by the American IMA | Institute of Management Accountants, I am sharing my professional and research experience on how Data Strategy and Analytics is a change management exercise. What has been your experience with scaling Data Strategy and Analytics? Would love to hear your thoughts and experience!
I would like to take this opportunity to thank:
The American IMA | Institute of Management Accountants for publishing my article, Jeff Thomson, CMA, CSCA, CAE for all the work the institute is doing in this area and Elizabeth Kennedy for all the support with editing my article – thank you!
I also would like to thank Alliance Manchester Business School, especially Reza Salehnejad for supervising my MBA dissertation, the Institute for Manufacturing (IfM), University of CambridgeUniversity of Cambridge for supporting my research in linking profession and academia in this topic, especially Veronica Martínez – Thank you!
This couldn’t have been done without the support of Unilever, my colleagues in the profession and academia as well as my awesome family – thank you!
The link to the online article is:
Below is the hardcopy pictures:
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